The Genius Paik

Paik Jong-won, the top restaurateur in Korea, suddenly finds himself in Africa! In a huge night market, Jong-won must compete with around 150 other stalls to set up a new food business. With only 72 hours and 3,000 dollars to get started, …

CEO Paik and his employees get off to a good start at their Korean food stall in a famous night market in Marrakech. However, they soon face some unexpected hurdles and are forced to shut down their stall. The next day, the production crew…

Since having to move to the new location, CEO Paik and his crew are off to a great start. Selling out their ingredients for the night, the group goes home feeling satisfied with their sales. The second day at their new location arrives, an…

CEO Paik opens for business on the last day in Africa. They aim to sell as much food as they can during the peak time in the markets of Morocco. Will their last day of selling tteokgalbi burgers and braised galbi be a success? Meanwhile, C…

CEO Paik and Jang-woo arrive in Naples to start their new restaurant in a city that has never had a Korean restaurant before. With John Park and Yu-ri joining them, the preparations to open up their shop goes quite smoothly. However, openi…

After a rather disappointing first day of sales in Naples, CEO Paik and the crew make some changes to the way they run the business. They take customer feedback into consideration to add to the drinks menu and even film a video to show the…

Baekbanjip’s second day of sales goes better than the first, but the rise in sales only stokes the fire of competitive spirit in the staff. As they open up for the third day, CEO Paik has some more marketing strategies up his sleeve. As th…

Baekbanjip sets a new record for sales on the third day. While they prepare to have dinner themselves, Kim Min Jae, the legendary defender of the soccer team in Naples, comes to the restaurant. As the staff at Baekbanjip are starstruck by …

Baekbanjip finally reaches its goal of being the number-one restaurant in the area after a successful fourth day. On the fifth day, CEO Paik decides to open up for dinner, which will help them make a lot more money. However, they must try …

Baekbanjip’s fifth day comes to a close with their first successful dinner. However, seeing their rank in sales go down again, CEO Paik is determined to boost sales once more. In order to increase their table turnover rates, the staff impl…

As the Baekbanjip Avengers continue serving gukbap meals like hotcakes, they expect to see the highest sales record to date. However, nobody expects just how big a hit it will be. Meanwhile, the employees grow tired from working nonstop fo…

CEO Paik opens Baekbanjip on a Sunday evening despite the staff’s protests. However, everything seems to be going wrong. The streets are empty, and the weather doesn’t cooperate with them either. With the last day of sales dawning on them,…

The Baekbanjip Avengers work hard until the very end of their last day of sales as they try to make enough to reach their goal. As they start to run out of ingredients, CEO Paik uses his genius skills to make as much money as they can with…